FUNdraising Car Washes Done Right!
In the City of Monterey, a pilot program was implemented successfully to encourage charity car washing to take place at a commercial car wash and raise money for charity. Through a voucher system program, charities can sign up with the commercial car wash and then disseminate the vouchers to students to sell as a fundraiser. The car wash charges a base rate for the vouchers and the nonprofits keep the proceeds. This is a win for the charity, the car wash, and the city for preventing storm water pollution. The number of vouchers returned to be redeemed at the car wash can be quantified for reporting measures. The goal is to use this pilot as an example and encourage other commercial car washes in surrounding cities to replicate this model through the public education and outreach program for the Monterey Regional Storm Water Management Program.